Mastering Inventory & Pricing for a Beaded Crochet Jewelry Show

Preparing for a jewelry show is more than just setting up a booth; it’s about strategic planning, pricing, and ensuring you have the right inventory mix. As a heritage bead crochet artist, I’ve learned that a well-prepared inventory can make all the difference in sales and customer engagement.

This week, I focused on stocking and pricing my collection for an upcoming show. Here’s how I tackled it!

Selecting the Right Pieces

Not all jewelry pieces make it to the display table. I carefully curate my collection based on customer behavior, sales trends, and what I know will draw people into my booth.

🔹 Statement Necklaces: These are the show-stoppers—the pieces that make customers stop and admire. They showcase intricate bead crochet techniques and serve as conversation starters.

🔹 Bracelets & Earrings: I consider these my impulse-buy items. Many shoppers may hesitate over a big-ticket necklace, but a bracelet or a pair of earrings at an accessible price often seals the deal.

Pricing Strategy: Finding the Sweet Spot

Pricing handcrafted jewelry is always a balancing act between reflecting the value of handmade work and keeping prices accessible.

💎 $15-$50: Entry-level price points for earrings and simple bracelets, making them great for quick sales.
💎 $75-$150: Mid-to-high range statement necklaces for customers who appreciate craftsmanship and want something truly unique.

Pro Tip: I price items slightly higher than my lowest acceptable price. This gives me room for small discounts without undercutting my profit margins.

Final Inventory Checklist

Before any show, I go through a detailed checklist to ensure my pieces are show-ready:

✅ Polish and inspect each piece for any imperfections.
✅ Label every item with a clear price tag—nothing frustrates customers more than having to ask.
✅ Organize items by category for quick and easy booth setup.

💡 Lesson Learned:
The night before my final inventory check, I realized I had completely miscounted my earring backings! Cue the 10 p.m. scramble to place a rush order. It’s a reminder that no matter how prepared you think you are, there’s always a curveball.

Photos of pricing, organizing, packing into crates,